What are Shelf Barkers and Shelf Talkers?
Printed Shelf barker and shelf barkers (also known as Printed Shelf Barkers or a Printed Shelf Strip) attach to the data rail on point of sale display shelves in supermarkets and retailers. Shelf Barkers are situated right at the point of purchase where the majority of buying decisions are made, they are ideal to promote special offers, awards, new products, etc. Our shelf talkers can be supplied with a range of different fixings, self adhesive, snap-in or flag shelf talkers which can be seen from both sides. The shelf talkers are printed with your own custom design, this can be either supplied by you, or our in-house design team would be happy to produce a design based on your brief. We offer a wide range of bespoke printed Point of Sale materials, so why not combine shelf talkers with shelf wobblers or swing tags or bottle neck tags for the maximum impact in your point of sale project? We can print our shelf barkers on a variety of materials ranging from laminated card through to plastics which offer a longer lasting and more robust product. Using our HP Indigo 7600 7 colour digital press allows us to produce litho quality artwork, whilst allowing us to print on different medias. The benefit of using the digital press also means that personalisation, or variable details are easily integrated and shorter runs can be produced without incurring the higher initial costs which would be associated with a traditional litho job. To learn more about the differences between digital printing and litho printing, have a look at our handy info graphic here.
If you wish to discuss any aspect of your forthcoming project, please either contact us using the form here, or call our friendly knowledgeable team on 01444 480 700 who will be more than happy to answer any questions, or offer any advice that you might need.